Getting content into google news -

Have had a few questions on this over the years. Many sites have press releases and news content that occurs somewhat frequent and were wondering how they can get into Google's news listings which cover a broad array of sites. They've done their RSS feed, they have unique content, and still can't even get in the news listings, which are even more key now, as they sometimes appear on top of (or within) the natural listings for many keyterms.

There are some prerequisities. One is that you need a minimum amount of content, but a news article per week usually will suffice.

Secondly, and more importantly, if you ever go on google news and click an article they all have one thing in common. Every article's desintation url has a bunch of numbers in it. As a result, your site needs to put articles in this format too, where a 3 or more digit number appears in the URL, such as http://www.nameofyoursite.com/news/articlename-12345.html

Also note that the digits cannot be the date, in which case it doesnt count. Then once your url's are in the right format, you can apply for entry.

Other check points to look at are:

- Google news prefers sites encoded in UTF-8

- Content needs to be in one language

- Page URLs should remain stable

All ready? Go to http://www.google.com/support/news_pub/bin/request.py and submit it. From personal experience, we've been able to get most sites with the right amount of content into Google news. One time it took 3 months, one time it took a day!! Good luck.

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